News & Insights

Adding Instagram Stories to Your Campaign Makes it Easy for Your Audience to Engage

Are you using Instagram Stories as part of your strategic marketing plan? If...

READ MORE

Email Marketing is Changing in 2024: Here’s What You Need To Know

Some big changes are coming up for marketing teams who rely on large email marketing...

READ MORE

A Comprehensive Guide to GA4: What You Need To Know

Interested in joining us for a chat about Google Analytics 4? Sign up...

READ MORE

A Beginner’s Guide to LinkedIn Ads

LinkedIn is a great platform to reach business professionals and decision makers. If...

READ MORE

What is a Website Request for Proposal (RFP) and How to Write One

The success of a new website build depends on the vendor you choose and how well you...

READ MORE

How to Develop Customer Personas

Customer personas help brands interact with their customers effectively. In a...

READ MORE

Improve Your Online Presence with a Social Media Audit

You may have noticed that some of your social media accounts have ample engagement...

READ MORE

What to Consider When Choosing an E-commerce Platform

With storefronts closed and capacity levels capped by executive order, there has...

READ MORE

How to Write in a Conversational Tone

One book I’m reading in quarantine is “The Art of Plain Talk” by Rudolf...

READ MORE

Digital Marketing Office Hours

Thank you for attending the Digital Marketing Office Hours. It was a great...

READ MORE

Why Nonprofits Need a Marketing Plan

Every nonprofit organization begins with a mission to provide help in some way. It...

READ MORE

Why and How to Make Your Social Media Accessible

By now, every content creator and digital marketer should know that websites need to...

READ MORE

7 Tools We Can’t Work Without

As a digital marketing agency, we help our clients share all the amazing things they...

READ MORE

Why You Have a High Bounce Rate (and How to Fix It!)

Ever land on a website and then immediately hit the "back" button? In digital...

READ MORE

5 Tips for Writing Good Comments in Your Code

Comments within your code are like icing on a cake. Put too much and it will be...

READ MORE

Creating the Right Instagram Caption for Your Content

  Instagram can be a powerful marketing tool. Although it is centered...

READ MORE

When Is It Time for a New Website?

Like every part of your business, it's important to regularly assess your website....

READ MORE

How to Build the Right Color Palette for Your Brand

Color can make or break your brand, but with so many colors to choose from, how do...

READ MORE

8 Tools You Need to Audit Your Website

Whether your website is brand new or several years old, you should be running...

READ MORE

The Values Behind First Ascent

A vision or mission statement made about a company is trying to answer one simple...

READ MORE